![]() ![]() And get ready to record a video for your product.Ģ. This is how you’re going to make unique content that people haven’t seen before. And in general, it doesn’t really matter whether you will post content to try to get viral, or use that video for your ads or influencer posts.Īnd here we've compiled 8 steps to create share-worthy content on TikTok:ġ. To get the best results from a trending video, you need to make it fit into your niche and brand and put your stamp on it. How to Create Amazing Content for TikTok? You can see the original date and other videos using that sound ranked by popularity.Īfter all of this, it's time to create your video that you can either post right away on TikTok, or just use later as your video for any promotional purpose (like sending it to the influencer or creating your first TikTok ad). This takes you to a page that lists the number of videos using that sound. If you hear a sound you haven’t heard before or see someone lip-syncing something that seems to have a theme, tap on the sound at the bottom of the video. Look for any repeating patterns with music, actions, or text in the video. Just by exploring the platform, doing some searching, or scrolling through the main feed will give you a lot of bonus points as you will soon be going to see how other brands are using the app for their own advantage. Really, the easiest way to spot trends on TikTok is to just use the app.Īfter just spending half an hour on TikTok you will get a really good grasp on recent trends, what are the most popular sounds and music, if any challenges are trending, etc. Nevertheless, these are only cold-stats that only give us some grasp on what to expect on this platform, what are the benefits, disadvantages here, but the main thing is that it’s truly worth it to dive deep into TikTok and see whether your own brand will work on this platform. ![]() It’s ranking above YouTube, Disney+, Netflix, etc. ![]() The TikTok age range is quite broad but it clearly tells that not only young people are using it, which is a good sign for us, marketers and business owners.Īnother interesting piece of data is that TikTok as a platform ranks 2nd by consumer spend (right after Tinder) which basically means that its users tend to spend a lot of money on the platform. That being said the TikTok audience is fairly young, and 49% of its users are within 18-24 years of age, and only 1% of users are within 13-17 years of age, while the remaining 50% are from 25 years of age to 55+. One of the most important things to understand is social media platform specifics, so you could get a better understanding of the audience, its (possible) needs, and have a better grasp on what this audience wants as in the next step we will talk on how to create content on TikTok. Meaning, you probably don't want to miss out the being on this platform. Nonetheless, TikTok is the hottest popular social media platform as of right now. Very similar to what Instagram Reels are, or even Snapchat. In short, TikTok is a social media platform where you can post all sorts of video content by creating that content within their app. We’re fairly confident that almost everyone reading this already knows what TikTok is and how it works, but for those of you who aren’t really following all the trends in the social media space, we will briefly talk about it. ![]()
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